I've managed two small, entrepreneurial businesses over my career, and interviewing and hiring the right candidates for positions is one of the most important tasks an owner/manager faces. ...
I always find CEO interviews that discuss strategy interesting, especially if done well. This TED interview with Reed Hastings, founder and co-CEO of Netflix is one of the good ones. He spends quite a bit of time on culture, in particular, the type of culture necessary for a company where creativity is the key to success....
Do I believe in the importance of knowing how to calculate the profit maximizing price, understanding the elasticity of demand, and appreciating price/volume trade-offs? Absolutely! Every business person / entrepreneur should have a good grasp of these fundamentals. But that doesn't mean we have to set the price at the profit maximizing price, because that's what came out of Excel. What's your objective?...