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Welcome Simon Fraser Students!

BUS 556 Marketing Management PT-MBA

Spring 2024

Professor Srabana Dasgupta

MBTN Modules for Marketing Management ($13.95 Click to Register). These 5 modules have been assigned for the Marketing Management course: Breakeven Analysis, Customer Lifetime Value 1, Conjoint Analysis, Perceptual Mapping, Distribution Measures. License valid through May 30, 2024.